PRIVACY POLICIES

HIPAA NOTICE OF PRIVACY PRACTICES, PATIENT RESPONSIBILITIES, AND OFFICE POLICIES
C-Luminous Eyecare, Inc.
Last Updated: 9/3/2026 

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CLE Notice of Privacy Practices.pdf
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WEBSITE PRIVACY POLICY
​C-Luminous Eyecare, Inc.
Last Updated: 9/3/2026 

C-Luminous Eyecare, Inc. (“C-Luminous Eyecare,” “we,” “us,” “our,” or the “Practice”) operates optometry practices located in Harrisonburg and Charlottesville, Virginia.  This Website Privacy Policy explains how we handle information collected through www.cluminouseyecare.net (the “Website”). By using our Website, you agree the practices described below.

1. IMPORTANT NOTICE REGARDING HIPAA AND HEALTH INFORMATION
This Website Privacy Policy is separate from C-Luminous Eyecare's Notice of Privacy Practices, Patient Responsibilities, and Office Policies ("Notice of Privacy Practices," or “NPP”). As a health care provider subject to the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”). C-Luminous Eyecare maintains a separate Notice of Privacy Practices describing how we may use and disclose Protected Health Information (“PHI”) and explaining patients' rights with respect to their health information.  

2. INFORMATION WE MAY COLLECT
The information we collect depends upon how you interact with our Website.
A. Information You Provide Directly
We may collect information that you voluntarily provide to us, including:
- Name, e-mail address, and telephone number;
- Information submitted through our general Website contact form;
- Communications or inquiries you send to us; and
- Information you voluntarily provide in connection with a review or testimonial.
Depending upon the circumstances and the purpose for which the information is submitted, certain information may constitute PHI and therefore may be subject to HIPAA and our Notice of Privacy Practices.
B. Information Collected Automatically
When you visit our Website, certain information may be collected automatically by our Website platform or other technologies used to operate the Website, including general geographic information derived from an IP address; pages viewed; approximate dates and times of Website visits; referring websites; links or Website features used; and cookie or similar technology information. We may use this information primarily to operate, secure, maintain, and understand the performance of our Website.
C. Information Received Through Service Providers
We may receive information through service providers that assist us with functions such as website hosting; appointment scheduling; patient portal services; website security; and website analytics. Information received through these services is handled according to the nature of the information, the services being provided, our agreements with the applicable provider, and applicable law.

3. HOW WE USE INFORMATION
We may use information collected through the Website to respond to inquiries; operate and maintain the website; and meet our legal and business obligations.  We do not sell personal information collected through our Website.  

4. WHEN WE SHARE INFORMATION
We may disclose information when reasonably necessary for the purposes described in this Policy, including:
- To service providers assisting us in operating our Website or Practice;
- To health care and practice-management vendors as permitted by applicable law;
- To professional advisors, including attorneys, accountants, auditors, consultants, and information-security professionals;
- To governmental, regulatory, law-enforcement, or other authorities when required or permitted by applicable law;
- When reasonably necessary to protect the rights, property, security, or safety of C-Luminous Eyecare, our patients, Website users, or others;
- In connection with a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction, subject to applicable legal requirements; or
- As otherwise authorized or directed by you.

5. COOKIES AND ONLINE TECHNOLOGIES
Our Website is built and hosted using the Weebly platform, which is operated by Square. The Website platform may use cookies and similar technologies that are necessary for Website functionality, security, performance, and related purposes.  You may configure your browser to block or delete certain cookies. Please understand that disabling certain cookies may affect the availability or functionality of portions of the Website.

6. OUR GENERAL WEBSITE CONTACT FORM
Our general Website contact form is intended for general, non-urgent, and non-medical inquiries, such as questions regarding office locations; hours; or services. Please do not submit urgent medical concerns, prescription requests, transmission of medical records, or confidential communications with a health care provider.  For communications involving your health information or medical records, please use the secure patient portal or contact our office directly.

Do not use the Website or general contact form for a medical emergency. If you are experiencing a medical emergency, call 911 or seek appropriate emergency medical care.

7. THIRD-PARTY LINKS
Our Website may contain links to websites, or services operated by third parties. Once you leave our Website or interact directly with a third-party service, that third party's privacy practices may apply. C-Luminous Eyecare does not control the privacy, security, or content practices of independent third-party websites. We encourage you to review the privacy policies of third-party services before providing personal information.

 8. DATA SECURITY
C-Luminous Eyecare maintains safeguards that are reasonably designed to protect information within our control against unauthorized access, acquisition, use, alteration, disclosure, or destruction. Transmission of information via the internet is not completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted electronically.

9. DATA RETENTION
We retain information for as long as reasonably necessary to fulfill the purposes for which it was collected and to satisfy applicable legal and business record-retention requirements.  

10. CHILDREN AND MINORS
Our Website is intended for a general audience and is not directed to children under 13. We do not knowingly solicit personal information directly from children under 13 through our general Website features. A parent or legal guardian may, however, provide information on a minor's behalf when scheduling care for that minor.

11. YOUR PRIVACY CHOICES
Depending upon how you interact with our Website, you may: choose not to provide optional information through the Website; contact us by telephone instead of using an online form; adjust your browser settings regarding cookies and similar technologies; use designated secure patient communication methods for health-related communications; and contact us with questions regarding our Website Privacy Practices.  Rights concerning PHI are described separately in our Notice of Privacy Practices.

12. CHANGES TO THIS PRIVACY POLICY
We may update this Website Privacy Policy periodically to reflect changes in our Website, technology, business practices, or applicable law. When we make revisions, we will post the updated Policy on this Website and revise the “Last Updated” date above.  Your continued use of the Website following publication of an updated Policy is subject to the then-current version of this Website Privacy Policy.

13. CONTACT US
If you have questions about this Website Privacy Policy, please contact:
C-LUMINOUS EYECARE, INC.
1951 Swanson Drive, Suite 120
Charlottesville, Virginia 22901
Phone: (434) 973-7996
Email: [email protected]

For questions concerning the use or disclosure of your Protected Health Information or your rights under HIPAA, please refer to our Notice of Privacy Practices, Patient Responsibilities, and Office Policies.